Is your marketing chasing customers away instead?

Get Marketing Clarity that Turns Strangers into Real Customers

I cut out the confusing marketing fluff to help businesses drive results. Kickstart your online presence without the pain of starting from scratch. Or optimise your existing one.

Kickstart your online presence without the pain of starting from scratch. Or find out why your current marketing efforts aren’t reaching enough customers.

How can I help you?
Trusted by business owners, entrepreneurs & global brands
Hear their stories

What’s your business challenge?

(Are you somewhere in-between the two?)

No online presence &
no idea where to start

Too much marketing for too little results

How I’ve Helped Past Clients & Major Brands

Welcome

What I Help With

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Website Conversion Rate Optimisation

Examine your web pages to discover why so little customers take axtion.
Stop confusing strangers with too much information.

Content Execution

Need a specific set of content for a channel? Leave it to me.
Benefit style: Create email sequences, newsletters, and social media posts that drive results.

Customer Funnel Optimisation

Find out all the steps (touchpoints) it takes to convince strangers to do business with you — and examine if that’s what your marketing is actually doing.

Examine your
Benefit style: Compare your marketing approach against how your real customers actually make purchase to find gaps and strategic wins.

How I’ve helped past clients?

Done for you or done with you

Call To Action

Content Marketing

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What I do Leading to lead magnet or chat

Who am I & what makes me different from your average marketer in Canada?

International cross-border leadership and campaign management experience, including cross-function project coordination across 5 timezones.

Strategic business initiatives that drove cross-sell and renewal revenue in lifecycle marketing.

40-hours of alternative dispute resolution training in Canada, with real life experience managing large teams.

(missing some service related ones)

Call To Action

Former Head of Lifecycle Marketing in charge of Asia Pacific for Newfold Digital, which achieved an annual turnover of $1.9 billion in 2019. Newfold Digital is Shopify and GoDaddy’s largest competitor.

What I do Leading to lead magnet or chat

What is one quick win you’d like to achieve within 30 days?

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Call To Action

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Let me help you find one quick win within 30 days

Free: 3 step template for specific top 3 problems

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Audit walkthrough for a specific channel with solutiom (paid)

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Who am I & what makes me different from the average marketer in Canada

As the Ex-Head of Lifecycle Marketing (Asia Pacific) of Newfold Digital — Shopify & GoDaddy’s largest competitor — I’ve achieved revenue targets for numerous campaigns & strategic initiatives.

10+ years
of marketing & business experience
5+ years
in establishing & leading global marketing teams
>10%
month-on-month
revenue/order growth

Contact Us

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Use this paragraph section to get your website visitors to know you. Consider writing about you or your organization, the products or services you offer, or why you exist. Keep a consistent communication style.
Logen is a consummate brand, marketing and digital professional. […] He also played a leading role to align and grow the Crazy Domains, Sitebeat and Vodien brands across content, SEO and social.
Shaad Hamid
General Manager, GrowthOps
Logen is a passionate leader as well as a high performing team player. He keeps himself abreast with marketing trends to stay ahead of the curve. He is a solid strategist for lifecycle and retention marketing […]
Gabrielle Nicolette (Nikki) Roales
Lifecycle Marketing Manager, Newfold Digital
Over the past 3 years that we have been working together, he has grown tremendously […] to a leader in customer loyalty, retention and growth. He has […] built a large and highly talented team from scratch across multiple countries.
Robert Winkelmann
Chief Marketing Officer, Newfold Digital
From our first meeting, it was clear I was working with an expert who understood the nuances of not just strategizing and crafting value-driven content but who also knew how to tailor messages to a highly specific niche audience.
Patrick Compton
Communications Consultant, Flashforward
Logen […] really knows his stuff in the realms of content marketing. I’ve enjoyed working with him and will definitely recommend him to any companies looking for someone to build and execute their content strategy.
Rui Hang Foo
Associate Product Manager, Vodien
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